Tuesday, April 26, 2011

Keyword Density Analysis

Keyword Density is an important terms for on page optimization which in turns affects the overall SEO performances, Search engine indexing and Ranking.It means how many times or how frequently your keyword(s) appear on your webpage. Keyword Density has certain parameters as too low density means the Article/webpage/content will not be indexed properly, ranked low or even ignored by the major Search Engines. Too high density/keyword stuffing is also to be looked suspiciously by Search Engine Crawlers and it can lead to negative impact on search engine ranking. So there is a moderate or healthy way to use meta keywords after certain word/line-breaks which is logical and Good for ranking. There are various tools/website available for keyword density analysis and you can use them for better performance.

Tuesday, April 19, 2011

Meta Tag Analysis and Generation

Meta tag analysis is the important key for effective SEO. Meta tags are special HTML tags that are inserted into a webpage. There are a few basic meta tags like title tag which shows the website title, keyword tag which include one or a group of keywords, Description tag which generally describe the content of webpage, also there are author, owner and copyright tags that describe the information regarding the website owner/author. Meta tags are very crucial for SEO specially the title, description and keyword tags that generally will be crawled by search engine spiders and the page will be indexed accordingly. So, if someone put wrong keyword in the meta keyword, chances will be less that he will be given good page ranking for his desired keyword. Thats why one needs to put extreme care to analyze meta tags and place exactly suitable or ideal one to his webpage to get optimum result.

There are some tools available to generate meta tags if one is not completely thorough to write down HTML tags. A few very resourceful websites are available for meta tag generation. Some of them are:

1. Submitexpress

2. Scrubtheweb

3. Submitcorner

4. Metataggenerator

Monday, March 28, 2011

SEO-off and on page optimization

SEO is a continuous and long term process to optimize a webpage for search engines. Organic SEO includes On page and off page optimization. The main reason for on page optimization is to make the website very accessible to Search Engines so that the page will be indexed by search Engine. Keyword and content are very important factors in this regard. Some other important factors for on page optimization are: Page title, meta tag analysis, keyword research, site map creation, robot.txt file creation (If you do not want a certain page of your website will be crawled by Search Engine spiders), content optimization etc. On page optimization should be done before off page optimization and it should be done thoroughly, and in depth.

Off Page optimization includes submitting the site to various platforms to get better visibility by search engines and eventually to attract tons of traffic. It includes Directory submission, Search Engine Submission, Article Submission, RSS feed Submission, Press release submission etc.

Web Directories

Sunday, March 27, 2011

Welcome to my SEO and PPC Blog

Hello Everyone, Welcome to my SEO and PPC blog. This is my humble attempt to present various tools, tips, strategies, resources for SEO (Search Engine Optimization) and PPC (Pay per click). Visitors comments are highly appreciated regarding the posts. Thank you very much.